VI plan for Panasonic Design Kyoto, the headquarters of Panasonic's product design. Panasonic Design Kyoto. The company aims to engineer future lifestyles and ways of living through its products. We created a symbol that changes and fluctuates when viewing it from different perspectives. This symbol was constructed in 3D, comprised of a series of elements offset from the wall in the PDK office. When walking past this tactile logo, the lines undulate, and when viewing it face-on, the letters 'P' and 'D' emerge.
Awards
2018 Japan Sign Design Award, Silver Prize
2018 Typography Yearbook, VI and Logo Category, Honorable Mention
2019 Hong Kong International Design Award Excellence
Published in
DOT LINE SHAPE (Victionary, 2020)
Signage
Graphic
Panasonic Design Kyoto
Panasonic Design Kyoto
*:external